This means that you can reach potential customers anytime and anywhere with promotional messages, business updates, surveys or feedback requests.
This is demonstrated by the high message opening rate, which stands at around 98%. The main purpose of this new feature is to make the main apps of the Facebook universe (Messenger, WhatsApp and Instagram Direct in the first place) communicate with each other, and create a system of connections that improves the overall user experience within the different platforms.Ĭonnecting WhatsApp to Instagram can be very beneficial for your brand, first of all because it is the most famous messaging app in the world, and it is highly intuitive. On Instagram they will be able to contact you via Direct, or, alternatively and thanks to a recent Instagram update, also via WhatsApp. Once you land on the profile, however, you need to make sure that these users potentially interested in the product can contact you easily. This is why they invest thousands of euros in advertising campaigns that bring huge traffic to their social profile. The goal is to make your company known to potential customers interested in a particular category of products. In this regard, Instagram is becoming increasingly popular as a product promotion channel, through influencer marketing campaigns, which allow users to get to know a brand more deeply. Instead, it wants users to make the active decision whether they want to share the particular Status on other social media sites or not.Companies everywhere are entering the online world, to offer their products or services through the most famous platforms, in order to expand their network and reach an ever-increasing customer potential. Possibly as a gesture to show that the power to share is in the users' hands, WhatsApp reportedly will not have a button that allows the Status to be automatically shared on other platforms every time it is updated. However, according to The Verge, WhatsApp insists that it isn’t linking the user accounts to one another and is simply utilising the iOS and Android data-sharing APIs used by every other app, which in this case basically means that “data is transferred between the apps on-device”. It currently has 500 million users daily, and reportedly will be the first feature on the app to host ads starting next year. Launched in 2017, WhatsApp Status is similar to the Stories feature on Instagram, where users can upload images, texts and videos which will automatically disappear after 24 hours.
Popular messaging platform WhatApp is testing a new feature which allows its users to share their WhatsApp Status with apps like Facebook, Instagram and more, according to The Verge.
0 kommentar(er)
